Amazon Agrees To Treat Sellers Better in Deal To Close EU Antitrust Probe 🇪🇺
There has been a final deal reached between Amazon and EU antitrust regulators! The EU originally launched a probe into Amazon’s use of data to give its own first-party products an advantage over independent third-party sellers. Under this settlement, Amazon has agreed to give competing products an equal treatment to be featured in the buy box (the box on the right-hand side of the Amazon product page used for customers to add items in their cart).
By agreeing to this settlement, Amazon avoids a large fine and formal charges for its illegal activity. I look over the details of this settlement highlighting areas of progress as well as some of the short comings I see. Did the EU really get enough out of Amazon here?
#antitrust #Amazon #amazonsellers
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