As part of a virtual event for its partners in India, Snapchat shared some new data on its international business. Included in these stats was a 150% increase in DAUs (daily active users). Alex discusses how international locales have become new battlegrounds for tech players like $SNAP and the positive impact India’s Chinese app ban had in creating this growth opportunity for Snapchat.
This is an excerpt from episode 122 of Winner Take All. Watch the full episode here: youtu.be/inB-IoL1wjM
Originally Aired: 10/22/20
Snapchat Sees 150% Jump in Daily Active Users in India: www.adweek.com/digital/snapchat-sees-150-jump-in-daily-active-users-in-india/
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